Freelance web design and digital marketing services for premium, food, drink & leisure brands
From social media to SEO, paid ads and website management – I focus on creating a complete marketing system to attract high-quality, consistent leads for your business. Taking the weight of marketing off your shoulders entirely.
Done for you marketing
It’s no secret that elevated marketing is the key to attracting and retaining customers for food, drink and leisure brands — yet most business owners struggle to give it the attention it deserves.
Not because it isn’t important, but because it’s a skillset in itself. With the day-to-day demands of running your business already require full attention, marketing often becomes reactive rather than strategic.
In a market where your customers have no shortage of choice, this creates a challenge. Without a clear, consistent approach, you risk blending in — relying on peak periods, word of mouth or occasional activity rather than building steady, predictable demand.
The reality is, effective marketing in this space comes down to one thing: relationship building.
From the moment someone first discovers your brand, to the point they choose you over a competitor and long after they’ve become a customer — every interaction matters.
Done for you marketing is designed to manage that entire journey for you — bringing together your website, SEO, social media, email and paid ads into one cohesive strategy. The result is a marketing system that not only attracts high-quality customers, but nurtures them, converts them and keeps them coming back.
So your business isn’t left to chance, but supported by a considered, consistent approach to growth.
Website design and development
Your website is where marketing-qualified leads become sales-qualified leads. Whether you’re starting a website from scratch and would like to work closely with a freelancer, need to update your current website, or simply would like a refresh, my website design and development service looks at the front and backend of your website, optimising it for:
– Conversions
– Design
– Storytelling
– User experience
– Speed
– Technical health
So that your website not only looks polished – but actively turns visitors into customers.
Social media grid curation and management
If you’re struggling to maintain consistency and proper planning when it comes to social media, as a freelancer, I can help take the weight off your shoulders by:
– Developing a social strategy based on your audience and goals
– Planning the content calendar in advance
– Curating or designing your feed
– Scheduling ready-to-publish content
– Helping your brand show up more often and more meaningfully
And as social platforms become increasingly search-driven, we’ll also focus on attracting high-intent users, not just likes and views.
Photography and videography
Strong visuals are one of the fastest ways for hospitality & leisure brands to stand out online and build a strong identity. From product photography to branded imagery, lifestyle shoots, drone footage and high-quality editing, I create premium visual content for your marketing channels.
Whether you’re a growing brand launching your first campaign or an established business looking to elevate your digital presence, I produce visuals that work hard across:
- Websites and landing pages
- Social media feeds
- Campaigns and ads
- Printed brand materials
- Digital storytelling
You get a curated library of professional images and video tailored to your brand identity, helping you show up consistently, confidently and in the best light in front of your ideal customers.
Search Engine Optimisation (SEO)
Now that we’re in a new era of search, my approach to SEO differs slightly from the traditional strategies, but keeps the fundamentals in place. Instead of focusing on individual keywords, I’m also focusing on mastering topic level optimisation for your brand, helping you show up in:
– Google search
– Topic overviews
– AI-powered results
– Conversational search tools
This service focuses on optimising product and/or service page listings, landing page improvements, backlink building, clear structure, consistently creating topic level optimised blog content for your website and maintaining its SEO health.
PPC - Google and Meta Pay Per Click ads
Once your website and content are solid, PPC can help you scale quickly by putting your products or services in front of your ideal customers when they’re in “ready to buy” mode. Even with modest budgets, small brands can:
– Reach high-intent customers
– Get in front of new audiences
– See fast returns
– Test messaging and positioning
I manage campaigns across Google and Meta, focusing on:
– Smart targeting
– Strong creative
– Clear reporting
– Continuous optimisation
So you don’t have to guess whether your investment is working – you’ll see it.
FAQ's
“When should you hire a freelance marketer?”
You should hire a freelance marketer when you’ve maximised the amount of time you can spend on marketing. It can be valuable to employ a freelancer when you understand the value of digital marketing but don’t have enough time to spend on strategy and campaign management or if you don’t have the right talent. Hiring a freelancer can be more cost effective than permanent employees, which gives you more flexibility.
